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A local SEO audit that shows why they are not in the map pack.

Roofers, dentists, plumbers and lawyers win most new customers from Google Maps. Pitchlens shows where the business sits, who beats it and what to fix, in a report you can send today.

FreeNo signupResults in seconds

    Map pack position, not guesses
    Matched by listing, never by name
    Ready for a sales call today

Quick answer

What is a local SEO audit?

A local SEO audit checks how a business appears when people nearby search for its services: its position in the Google Maps pack, the completeness of its business profile, its reviews, local competitors, and the website signals that support local ranking. It ends with a ranked list of fixes.

See an example

What a local SEO audit looks like in Pitchlens.

An example business, the real layout. Tap through the report and the proposal it fills.

Audit report · Maps

Northgate Mortgages

Mortgage broker · Manchester

Example
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3
Map pack position across ManchesterTop 3 in 0 of 25 spots
1 to 34 to 1011+
YAClassic navy template

Local SEO proposal

Prepared for
Northgate Mortgages

By Your Agency · Manchester

What it checks

Every finding, with the proof behind it.

Anything that could not be checked is shown as not checked, never as a problem. So nothing you send can be argued with.

  • Map pack position

    Where the business appears on Google Maps for its main local searches.

  • Business profile

    Categories, contact details, hours and other profile signals that affect local ranking.

  • Reviews

    Rating and review count compared with the businesses that rank above it.

  • Local competitors

    Who takes the top three spots, so the gap is easy to show.

  • Website signals

    Location pages, contact details and technical issues that hold local rankings back.

  • Tracking and enquiries

    Whether calls and forms are tracked, so improvements can be proven.

How it works

From a website to a sent proposal.

  1. 1Paste the businessAdd the website or business name and the city it serves.
  2. 2See the local pictureMap position, profile, reviews and competitors, each with proof.
  3. 3Send a local SEO proposalPriced packages built from the findings, in your brand.

What you get today

  • A local SEO audit report with Google Maps findings
  • A side by side with the businesses in the top three
  • A priced local SEO proposal ready to send
  • A notification when the owner opens it

Try it on a prospect now

The free scan takes seconds. Start the 7-day trial when you want the full report and proposal.

Run a free scanStart free trial

Questions

What agencies ask.

How do I audit a Google Business Profile?

Check its categories, contact details, hours, reviews and position for its main local searches, then compare with the businesses ranking above it. Pitchlens does this in one scan.

Do you match businesses by name?

No. Businesses are matched by their Google listing, website or phone number, so similar names never get mixed up.

Which local businesses does this work for?

Any business that wins customers from local search, such as trades, clinics, law firms, restaurants and home services.

Can I show the results on a sales call?

Yes. Share the live link on screen, or send the PDF. Both use your branding.

Is there a free local SEO audit?

Yes. The free scan shows a growth score and the three biggest problems with no signup.

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